Marketing
B2B Lead Generation Company
Qualified conversations, sales meetings and product demos with the decision makers you actually want to sell to.
The problem
Most B2B companies do not have a lead problem. They have a pipeline problem.
- Sales depends on referrals, so growth is unpredictable.
- Outreach goes to the wrong people, or to the right people with the wrong message.
- Founders and sales teams spend their time prospecting instead of selling.
- Replies come in, but nobody follows up consistently or qualifies them.
- Automation tools were tried and produced spam, not meetings.
What we do
We run a structured appointment generation system. It starts with your ideal customer profile, identifies the decision makers who match it, and reaches them through personalised LinkedIn and email outreach with disciplined follow-ups.
Our team manages the conversations, qualifies interest and books meetings or product demos directly into your calendar. Everything is logged in your CRM so you can see which segments and messages produce pipeline.
This is not LinkedIn automation. Tools help us work at scale, but the targeting, messaging and conversation handling are done by people.
What you get
What's included
- Ideal customer profile and target account criteria
- Prospect research and decision-maker identification
- LinkedIn outreach with personalised messaging
- Email outreach and follow-up sequences
- Conversation management and lead qualification
- Appointment and product demo booking
- CRM integration and lead logging
- Weekly reporting and campaign optimisation
How we work
Our process
- 01
Define the ICP
Industries, company size, geography, roles and the problems your offer solves.
- 02
Build the list
Researched decision makers who match the ICP, not bought databases.
- 03
Write the messaging
Personalised openers and follow-ups tested by segment.
- 04
Run outreach
LinkedIn and email sequences with consistent follow-ups.
- 05
Qualify and book
Replies handled, interest qualified, meetings booked to your calendar.
- 06
Report and refine
Reply, meeting and opportunity rates by segment, and what changes next.
Why S N Digital Solns
Why businesses choose us for B2B Lead Generation
- 217 sales calls booked in 72 days through our own LinkedIn outreach system, using the same process we run for clients.
- Outreach, CRM and automation are handled by one team, so leads do not get lost between tools.
- Results depend on your offer, market and sales process. We set targets with you after reviewing them, and we do not promise a fixed number of meetings.
Industries
Industries we serve
Pricing
How much does B2B lead generation cost?
Marketing and PR work is usually a monthly fee agreed after we understand your goals; ad spend is paid directly to the platform and is separate from our fee.
What affects the cost
- Number of markets, segments and decision-maker roles
- Number of sender profiles and channels (LinkedIn, email)
- Volume of research and personalisation
- Meeting qualification criteria
- CRM set-up and reporting
Frequently asked questions
How much does B2B lead generation cost?
It depends mainly on: Number of markets, segments and decision-maker roles; Number of sender profiles and channels (LinkedIn, email); Volume of research and personalisation; Meeting qualification criteria; CRM set-up and reporting. Marketing and PR work is usually a monthly fee agreed after we understand your goals; ad spend is paid directly to the platform and is separate from our fee.
Is LinkedIn good for B2B lead generation?
For most B2B services and software sold to defined roles, yes. Buyers are identifiable by title, company and market, and a personal message from a founder or salesperson gets more replies than an ad. We booked 217 sales calls in 72 days from our own LinkedIn outreach.
Which companies are best for B2B lead generation?
Look for a team that researches prospects rather than buying lists, shows reply and meeting rates rather than message counts, works from your profiles with your approval, and logs everything in your CRM.
How is this different from LinkedIn automation tools?
Automation tools send messages. We decide who to contact and what to say, handle the replies, qualify interest and book meetings. The outcome we work towards is sales conversations, not message volume.
How many meetings can we expect?
It depends on your market, offer, deal size and how narrow the ICP is. We set targets after reviewing these, and report reply, meeting and opportunity rates every week. Use our B2B Pipeline Calculator to estimate what your revenue target requires.
Do you use our LinkedIn profile?
Outreach typically runs from the profiles of your founders or sales team, because buyers respond to people. We agree the approach and messaging with you before anything is sent.
Which markets can you target?
We run outreach for businesses targeting markets including the UAE, USA, UK, Canada, Australia, Saudi Arabia, Kuwait, South Africa and Europe.
Will the leads be added to our CRM?
Yes. Prospects, conversations and booked meetings are logged in your CRM, or in one we set up for you.
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Book a 30 minute consultation. We will tell you honestly whether and how we can help.